Pottery Barn
How-To Guides
These modules live below the product information, with handy information the customer might need while making their purchase. I worked with the merchandizing team and copywriters to make sure that these modules provide the most value to Pottery Barn’s users.
I designed a ‘How-To’ Module with custom cons and applied my template across 6 product categories.
Small Space Rebrand
Homepage Design
I worked on the creation of a sub-brand to showcase pieces that were apartment friendly or good for multi-use spaces.
Unlike other categories, we wanted to highlight the value (comparatively low pricing) of these pieces. I designed several different treatment options to highlight pricing on image.
I designed content blocks nested within the PDP Shop Path to add a story telling and an educational element.